Noble Vines
Elevating a brand without alienating their audience
Noble Vines found themselves in an increasingly competitive space without a different enough brand message . They needed help moving away from their stock photography and overly rendered bottles, towards a more realistic, approachable look and feel.
Using micro-shoots to generate content at scale
Aligning with the brand team on quarterly and monthly content calendars provided us an opportunity to elevate their content and tap into partnerships in new ways on social. We concepted and shot new photography for social and web, filmed spots for their brand partnerships with nation-wide companies like King’s Hawaiian, and created graphics that highlighted their charitable partnerships resulting in a large increase in engagement and followers across multiple channels.